Great Day TV with Patty Spitler

Every week, Great Day TV with Patty Spitler explores emerging stories within the Hoosier Community.

Situation:

Great Day TV from Patty Spitler, host of longtime nationally syndicated show Pet Pals TV, was a new entity dedicated to exploring the Hoosier community for new and fascinating stories. As an extension of Patty’s brand, the show needed to carry a unique look and feel while still staying compatible with previously existing Pet Pals TV. With Naptown Branding’s previous relationship with Patty on Pet Pals TV, creating a complimentary brand was a perfect fit. After a preliminary meeting laying out the scope of the project, we set to work.

Solution:

The new logo for Great Day TV, designed by Naptown Branding, was engaging to new viewers and lent a distinct identity while remaining complimentary to Pet Pals TV. We designed and produced premium business cards to aid in promotion, as well as provided strategic consulting on how to establish a digital presence across social media, eblasts and newsletters. Great Day TV continues to successfully share stories across Indiana, and with help from Naptown Branding, it’s backed up with a fresh yet connected brand.

Services:

  • Brand Development
  • Strategic Panning & Consulting
  • Research & Development
  • Creative Implementation
  • Logo Development
  • Support Collateral Design & Production

Patty Spitler, Host

Not only is the team at Naptown Branding a group of talented, inventive, and productive design artists and marketing managers, they also possess the rare leadership ability to LISTEN to what their clients have to say in regard to their branding. In doing so, everyone benefits from a collaboration rather than just a submission without input from the client. WIN/WIN as we like to say!